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The Design
The Ask:
The goal was to clarify the complexities of a Master's Program with handouts and info packets.
The Approach:
Step #1: Lay the Groundwork
UF needed to grow excitement for the UF MAMC (Master of Art and Mass Communication) program. I consulted with UF faculty on the types of programs and classes students would participate in. I then spoke with UF MAMC students to learn what information was most important in them making their decision to enroll.
Step #2: Design
Next, I used indesign to create informative digital packets and printed handouts explaining each program.
The Results:
These informational packets and handouts helped inform prospects of each program goal, cost, etc. This also gave faculty memembers a great resource to pass on to curious students.
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