UI & GRAPHIC DESIGN PORTFOLIO
I’m Sarah Bodman, the Data-Driven Designer
PROJECTS
ABOUT
Sarah Bodman is a creative through and through. With experience from a Fortune 500 company, Sarah loves to create digital pieces that make a difference. She believes in beautiful designs and messaging backed by data and strategy.
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Outside of work, Sarah can be found balancing her calming nature with her adventurous aspirations. She loves crossing off new activities on her LiveList or curling up on the couch with a book. Sarah is an artist with a big vision.
PREVIOUS ROLES
March 2022 - Present
Web Strategist
IMPACT Branding & Design
Worked with 13+ clients to enhance their websites utilizing “StoryBrand” and “They Ask You Answer” frameworks.
Created website page strategy wireframes and designed webpages/web tools via Figma.
After launch, Tracked website health via Google Analytics, HubSpot Analytics, Google Search Console, and SEMRush.
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Researched and Implemented SEO strategy using SEMRush Keyword tools, Google Tag Manager schema markup, and updating metadata
June 2019 - March 2022
Digital Designer
Travel and Leisure Co.
Led, Designed the UI interface, coded, tested for quality assurance, and deployed a business-critical interactive project utilizing HTML, CSS, JavaScript, and complex processes to create an engaging, branded sales presentation
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Redesigned 100+ email templates based on end-user behavior for 500,000+ timeshare owners and prospects for Wyndham Destinations and their sub brands: “Club Wyndham,” “WorldMark by Wyndham,” and “Margaritaville Vacation Club”
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May 2018 - June 2019
Graphic Designer
Travel and Leisure Co.
Worked with the production, design, and digital departments to rebrand Wyndham Destinations and sub-brands
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Conceptualized and revamped Wyndham Destinations’ sales centers with new graphics and customer touchpoints
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Created and updated print collateral based on company needs with provided content and creative brief
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Managed and edited 10,000+ photos by renaming files, reorganizing structure, tagging images, color correcting, and removing unwanted items via photoshop for 1000+ employees to use
To see full resume. Download below.
